Discover the world of user experience (UX)
In today's world, where complexity in software and digital services is ever-growing, clarity and usability are no longer optional – they’re a decisive competitive advantage. At msg Plaut, we take a human-centred, end-to-end approach to User Experience (UX) design, combining functionality, aesthetics, and emotional engagement to create solutions that people not only use – but love.
From the first idea to the final product, we integrate users into the process, ensuring that every touchpoint fosters trust, satisfaction, and efficiency. The result? Digital solutions that inspire, perform, and endure.
Do you have questions?
Why UX Matters for Business Success
Poor usability costs time, money, and user trust. Outstanding UX, on the other hand, drives adoption, productivity, and loyalty:
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90% of users feel more motivated when working with intuitive interfaces.
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80% abandon difficult applications after just three attempts.
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50% of failures can be avoided through good UX.
A positive UX means fewer training costs, lower support overhead, and higher engagement – especially in enterprise settings where adoption is critical for ROI.
Our Human-Centred UX Design Principles
Our approach builds on Design Thinking and the ISO 9241-210 standard, ensuring user needs guide every step:
User-Centred Approach
Users are involved early and often to ensure solutions meet real needs.
Evaluated Solutions
Early prototyping and user testing validate ideas before costly development.
Consistency & Clarity
Standardised functions, clear terminology, and visual hierarchy create intuitive experiences.
Our UX Design Process – Focus on Your Users
We integrate UX into the full digital value creation cycle, from initial vision to post-launch optimisation:
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Planning – Define user-centred strategy and goals.
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Understanding – Analyse user context, needs, and goals.
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Defining – Translate insights into concrete user requirements.
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Creation – Generate creative solutions through ideation workshops.
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Designing – Develop architectures, wireframes, and prototypes.
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Evaluation – Test with real users to refine the solution.
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Implementation – Collaborate closely with developers to ensure flawless execution.
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Application – Collect feedback for continuous improvement.
The Business Impact of Great UX
A seamless user experience directly translates into higher productivity. Employees can complete tasks faster and with fewer clicks, freeing up valuable time for strategic work. This not only increases efficiency but also strengthens overall business agility.
Poorly designed systems drain energy and create frustration. With intuitive workflows and clear design, cognitive effort is minimized, fatigue is reduced, and users can focus on outcomes rather than figuring out how to use the system. The result: higher task success rates and more engaged employees.
Intuitive interfaces allow new employees to become productive quickly without costly, time-intensive training. At the same time, experienced users require less support, as well-designed systems anticipate their needs. This creates lasting adoption and long-term cost savings for the organization.
By aligning UX with real user needs, only the features and functions that deliver real value are developed. This prevents resource waste, reduces unnecessary complexity, and ensures that IT investments directly support business goals. The outcome is sustainable growth through purposeful innovation.
Our UX Methods & Services
At msg Plaut, we believe user experience is not just about design – it’s about empowering people. Every product, process, and interaction should be intuitive, engaging, and meaningful. Our UX experts combine human-centred design with industry expertise to deliver digital solutions that users love and organisations trust.
We guide you through the entire UX lifecycle – from the very first idea to a tested, future-proof solution. Our service modules form the foundation of our work: careful planning, deep understanding, inspiring ideation, precise design, creative realisation, and rigorous testing.
With this holistic approach, we ensure that every detail contributes to a seamless and enriching user experience – for employees, customers, and partners alike.
Every great UX project begins with a strong foundation. Together, we define goals, align visions, and establish a clear strategy.
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Kick-off workshops to align stakeholders
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Vision & objectives definition
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UX/UI roadmap planning
We put people at the centre. Through research and analysis, we uncover what users truly need and how they interact with your system.
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User interviews & surveys
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Persona development
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User journey mapping
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Context of use analysis
We foster creativity while staying grounded in business objectives. Early prototypes and design sprints help us explore possibilities and identify the right direction.
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Innovation workshops
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Design Thinking discovery sessions
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Design Sprints for rapid ideation
Turning insights into structure: we design intuitive information architectures and create low-fidelity prototypes to visualise solutions.
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Information architecture
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Wireframes
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Clickable low-fidelity prototypes
From visuals to accessibility, we craft digital experiences that are not only functional but also inspiring, aesthetic, and inclusive.
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High-fidelity prototypes
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Design systems & style guides
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Icon & logo design
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Illustrations and micro-interactions
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Accessibility adaptation
Before solutions go live, we test them rigorously with real users to guarantee usability, stability, and accessibility.
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Usability inspections
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User testing & crowd testing
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Accessibility testing
Beyond the Core – Our Extended UX Expertise
In addition to our structured process, we offer a broad range of UX/UI services tailored to your needs:
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Mockups & UX design concepts
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In-depth usability reviews
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Market and user analyses
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Accessibility-first design approaches
By combining creativity with technical excellence, we ensure that our solutions are not only visually appealing but also practical, inclusive, and sustainable. Our employer branding also reflects this philosophy: we attract and develop UX experts who are passionate about people, design, and technology – because great user experiences are built by great teams.
Testing & Quality Management with msg Plaut
A successful user experience goes far beyond visual design. To truly deliver value, digital solutions must be stable, reliable, and intuitive in real-world use. At msg Plaut, our dedicated Testing & Quality Management experts ensure that every solution we create not only meets expectations, but consistently exceeds them – in design, in functionality, and in day-to-day operation.
We apply professional, efficient, and industry-proven quality assurance measures that critically evaluate both technical performance and human-centred usability. By integrating these measures seamlessly into the software lifecycle, we provide transparency, minimise risks, and guarantee results that serve the end user first.
